Increase your class registrations and revenue with the power of , the #1 doll brand in the world
Add the Barbie™ Dance Academy to your programming!
This one-of-a-kind offering features an exclusive, fully licensed curriculum specifically designed for Community Recreation Centers.
By becoming a licensed partner facility you can add 3 new revenue streams while delighting children and parents.
Barbie™ Themed Summer Dance Camps
Barbie™ Dance Themed Birthday Parties
Barbie™ Dance 6 week or 8 week ongoing year round sessions
Designed for ages 4-6, the Barbie™ Dance program is the perfect way for parents and children to get a fun and educational introduction to ballet.
Curriculum designed by master teacher and curriculum designer Beverly Spell
Ensures that students learn solid foundation skills for future success, while having fun.
Includes training for your facility instructors, ensuring a consistent experience and positive outcome for children and families enrolled in the class.
Beverly is recognized in the dance world as a leading authority on children’s dance education. She is the developer of the Leap ‘N Learn program which is being taught in over 1,200 studios worldwide. Beverly serves as an early childhood dance authority and her work is regularly featured in Dance Teacher Magazine and Dance Studio Life. She is also the headline teacher trainer for the annual Dance Teacher Summit which provides training for 1,500 teachers around the world.
The Power of
As the #1 doll brand worldwide —with more than 1 billion dolls sold— the power of Barbie™ to inspire girls to be anything extends to the world of dance:
In Barbie™ dolls's 57-year history there have been numerous dance-themed dolls including Ballerina dolls, “Dancing with the Stars” dolls, and more!
In 2016 Barbie™ launched a Misty Copeland doll, celebrating the first African-American female principal dancer with the American Ballet Theatre. This inspirational doll embodies the Barbie™ “You Can Be Anything” message, honoring female heroes who break boundaries.
Feature-length Barbie™ movies include Barbie™ in The 12 Dancing Princesses, Barbie™ and the Pink Shoes, and countless other dance-themed movies.
Consumer products include Barbie™ ballerina dress-up costumes, Barbie™ and the Pink Shoes branded bedding, and more.
The Barbie™ Dance Academy will attract students open to trying a new activity with a character they already know and love.
Unlimited training and support of instructors to offer consistent hassle free programs at your center
As a facility partner you can have an unlimited number of primary and substitute instructors trained via video and live monthly webinars by master teacher/trainer Beverley Spell. The result? Consistently positive classroom experiences for program attendees. In addition, you’ll be able to develop a substitute teacher list to minimize any class cancellations due to lack of staff, staff turnover or instructor illness.
License fee includes:
Unlimited teacher training and live teacher support via webinars
1 classroom materials kit
Curriculum for birthday parties, camps, 6 week sessions and 8 week sessions
Themed class music composed exclusively for the Barbie Dance Academy
Downloadable program marketing materials and artwork
Listing on the Barbie™ Dance Academy class finder linked from Barbie.com